Vivien’s Creative is an artist management and production company with offices in Sydney and Perth. They represent Australia’s leading creatives, including photographers, stylists, hair stylists, and makeup artists. We were engaged to refine and elevate their visual and digital identity.
Built around a bold, new logotype, we created a dynamic identity system that allows Vivien’s to present the work of their diverse team of artists. The logotype is paired with a set of contrasting typefaces to give the brand a sophisticated, editorial tone, and a container device that sits embedded within the letterforms provides a flexible, scalable space to house both stills and video content.
This system is then used as the foundation for an immersive digital experience that allows the user to navigate a library of imagery and video content.
The result is a bold and confident identity that celebrates Vivien’s rich history in Australia’s creative industry and provides a platform for its roster of photographers, stylists, hair stylists, and makeup artists to present their work to the world.