Beatrice

Beatrice is a new kind of typeface. The family is an exploration of contrast methodologies, combining various aspects from the canon expansionist systems, inverted contrast, and the contrast behavior of grotesks. These methodologies were dissected and used as cornerstones in creating our own system. When it was first released in 2018, Beatrice landed in largely unexplored territory, and the bar it set remains today. Built upon the foundation of the American Gothic and utilizing tight-not-touching spacing, the Beatrice superfamily features a robust set of weights across four optical sizes. Our iconic Display cut offers the highest head-turning contrast; use the Standard cut for all high-function-low-contrast needs; our newest additions, Headline and Deck, smoothly click into place between the original two sizes, offering a more complete spectrum of applications.