by Bruch

At Kaffeeform, they take the concept of circularity to a new level. They give renewable resources – that would have ended up in the trash – a second life by transforming them into beautiful everyday objects and infusing them with a new purpose.

Similar to the brands core, we tried to create a brand identity that communicates the re-use / reshape concept. A simple and reduced reversed oval form represents the re-used coffee bean as the basis for the new and innovative product material, reshaped to long-life daily use products.

An earthy tonality combined with a contemporary mix of shapes and typography and a characteristic imagery create a fitting and flexible identity for the reduced and modern Kaffeeform product line.

Related projects

We use cookies to enhance your browsing experience. By continuing to use this website, you consent to the use of cookies in accordance with our Cookie Policy. For more information, please read our Privacy Policy.